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Modern Beverage Culture 2023

Beverages are ubiquitous in American culture. From quenching thirst to nourishment to celebration, beverages play an important role in consumers' lives. The Hartman Group’s Modern Beverage Culture 2023...

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Health & Wellness 2023: Pets & Health

A supplement to Health & Wellness 2023: The Great Wellness Reset*, Pets and Health explores both the impact pets have on their owners’ overall health and wellness, as well as owner perspective on...

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Reliance on Restaurants: An American Eating Occasions Perspective

Consumers utilize foodservice for a variety of reasons, ranging from convenience and flavor to socializing and discovering food traditions from around the globe. Today, about one-quarter of all U.S....

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Taste of Tomorrow: Navigating Food through the Eyes of Gen Z and Alpha

Born between 1996 and 2012, Gen Z is a unique group of consumers marked by distinct attitudes and expectations, especially in their approach to food and beverages. Despite sharing some values with...

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Sustainability 2023: Making Things Personal

Is your company concerned with greenwashing accusations? Wondering what will help increase consumer buy-in on your sustainability efforts? Curious how issues like climate change, social justice, worker...

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Beverage Category Snapshots 

Price: $2,500.00

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Ideas in Food 2024

What will the future hold? None of us have a crystal ball, but every year marketers and researchers try to answer this question. Ideas in Food Price: $950.00

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Eating & Drinking Occasions Landscape 2023: Settling Into a New Era

American eating patterns have stabilized in many ways from their complete upheaval surrounding the pandemic, and we’re officially living in the “new normal.” This report looks back at the past...

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Beyond Organic 2024

Despite being the most widely known and trusted certification, consumer expectations are reaching beyond the bounds of USDA organic. The modern consumer is looking for more stringent guarantees of...

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Future of Snacking 2024: Balancing Intent with Indulgence

“Future of Snacking 2024: Balancing Intent with Indulgence” examines the ever-shapeshifting snacking occasion. Built around our proprietary Modern Snacking Framework, this report helps marketers...

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